01
Build your listing
Add photos, details, and disclosures. Submit for Dwella review—then pay $749 after approval. Most sellers finish setup in a few minutes.
Flat fee. FSBO tools. MLS reach.
Dwella,
Keep more of your sale
Dwella is the online platform for FSBO sellers—manage offers, showings, and contracts yourself. We partner with local brokers for one-time MLS entry. We are not your agent. Platform fee $749 after we approve your listing. You avoid a traditional listing agent fee; buyer-agent compensation is separate if your buyer is represented.
On the MLS
$799,999
Platform fee
$749
Why sellers switch to Dwella
You want MLS exposure and modern tools—without a traditional listing agent. You keep the listing-side savings; buyer-agent compensation only applies if your buyer is represented.
01
$749
platform fee after approval
Keep tens of thousands
You avoid a traditional ~3% listing agent fee and pay $749 after approval. If your buyer has an agent, buyer-agent compensation (~3%) is separate—only unrepresented buyers skip that too.
02
MLS
via local broker partner
MLS reach without an agent
A local broker partner enters your listing on the MLS once so it can appear on Zillow, Redfin, and major portals. Dwella is not your agent.
03
You
run the sale
You’re in control
FSBO tools for showings, offers, and contracts. See every offer clearly — and decide whether buyers can see each other’s bids.
How it works
Selling shouldn’t
cost a fortune
Four simple steps. Full MLS exposure. No listing-agent percentage on your sale price.
02
MLS via a local broker
A local broker partner enters your home on the MLS as a one-time service. Dwella is not your agent. Your listing can syndicate to Zillow, Redfin, and major portals.
03
Manage offers on Dwella
Verified buyers submit offers on Dwella. You see every number clearly — and choose whether other buyers can see them too.
04
Pick your buyer and close
Accept the offer you want, or set a best-and-final deadline. Then complete the purchase contract in Dwella.
Flat $749 after approval — save the listing agent fee, not a cut of your sale
Start your listingGet stronger offers
When buyers see
the competition, they raise
Lowballs thrive in the dark. On Dwella, you can show anonymized offers on a live board — so buyers know where they stand and feel comfortable coming up. Prefer privacy? Keep offers visible only to you.
- New offers appear on the board instantly
- Seeing the pack encourages higher bids
- Want sealed offers? That’s your choice
123 Ocean Avenue
Live leaderboard
3 offers
- #1
M.K.
Verified buyer
Net offer
$785,000
- #2
R.T.
Verified buyer
Net offer
$778,500
- #3
A.J.
Verified buyer
Net offer
$772,000
Real sellers use this to push offers higher — privacy is optional
See what you save
With Dwella you avoid a traditional listing agent (~3%). If your buyer has an agent, you may still offer buyer-agent compensation (~3%)—but you only skip that second fee when the buyer is unrepresented.
Compare your total selling costs
Estimated sale price: $500,000
Will your buyer have an agent?
Most common. You still save the listing agent fee (~3%). Buyer-agent compensation (~3%) is separate on Dwella too.
Traditional (~6%)
$30,000Dwella ($749 + buyer agent)
$15,749Your savings
$14,251How the math works
- Listing agent savings: You avoid a traditional ~3% listing agent fee and pay $749 instead — about $14,251 on this price.
- Buyer's agent: If your buyer is represented, you may still offer ~3% buyer-agent compensation ($15,000) on Dwella — similar to a traditional sale.
Estimates use 3% listing-side and 3% buyer-side rates for illustration. Actual compensation is your choice and may vary by market.
Ready when you are
Sell FSBO with modern tools.
Use Dwella to manage offers, showings, and contracts. Get on the MLS through a local broker partner—we are not your agent. Platform fee $749 after approval. You save the listing agent fee; buyer-agent compensation is separate if your buyer is represented.
Flat platform fee. No listing-agent cut of your sale. Buyer-agent compensation is separate when your buyer is represented.